› the company
The Pitfalls of Elysium — story starting.
THE PITFALLS OF ELYSIUM
THE COMPANY
THE COMPANY
THE HISTORY
Arthouse Media was founded in 2011 by Bae Oksun. Her working experience in the entertainment industry gave her a head start so when Hana+Dul debuted as her first artist in 2012, the duo was met with good responses. The next year the company launched V:oltage, a six-member boy group that would never become well-known among the general public but would amass quite a strong international following. In 2016 four member boy group Pyxis was introduced to the company roster who went on winning the Best Male New Artist of the Year. Pyxis would become million sellers and one of the more well-known boy groups of the third generation, though never reaching A-list fame.
In November 2018 Big Hit acquired a majority stake in Arthouse Media which was a mid-sized agency at that time. In a press conference, Bae Oksun announced the company would mostly retain it's independence but that Big Hit's involvement would help fund the company and lead to better business opportunities, especially globally.
V:oltage disbanded in 2019 after seeing a decline in sales during the last few promotional cycles. Main Rapper Cygnus re-signed with the company as a producer, the rest transferred to smaller companies or retired from the industry.
Elysium is the freshest addition to the company line up, debuting on the 30th of July 2020, the international day of friendship.
THE CEO
Bae Oksun (fc: Seo Hyunjin) is the CEO and founder of Arthouse Media. She initially came from a different branch of the entertainment industry, double-majoring in film studies and business management at the Seoul National University from 1995-1999. After graduation, she worked in movie production before switching to a management job at a talent agency. After managing various artists in the field of acting and music, she decided to found her own entertainment company.
The businesswoman incorporates her artistic vision in the concepts of the idols signed to her. Some fans of the artists think that the photo books and music videos look like a photo- or cinematographers portfolio. CEO Bae makes an effort to get to know her artists and invites them regularly out for dinner.
OPERATIONS
CEO Bae does not manage the day-to-day activities of her artists. For Elysium, this task is delegated to the team of operations lead by Shim Jojeong (fc: Ji Jinhee). A decisive and analytical man, he has the final say on which offers Elysium should accept and he manages their schedules. He has twenty years of expertise under his belt, lastly working for Hana+Dul.
The operating team also coordinates and supervises the other teams' work, such as the creative direction, public relations, marketing, legal and sales.
VISUAL DEPT.
Creativity-wise, Elysium has a whole team of professionals working on their aesthetics, whether it would be related to an album or their day-to-day fashion. When Bae Oksun is not involved, 28-year-old creative director and head stylist Lee Miji (fc: Hong Chayoung) is usually the person in charge. After graduating from fashion school, Miji quickly rose through the ranks due to a mix of artistic talent and knowing the right people. At a height of 178cm, Miji knows what it means to not find fitting clothes and so she takes care to tailor the outfits according to the wearer's body shape. She has a bubbly personality and takes the members' preferences into account when putting together their outfits which makes it easy to like her.
PRODUCTION
Part of Elysium's discography is outsourced, part of it is created by in-house songwriters and producers. It is mainly Cygnus (real name Park Sejong; fc: Lee Taeil)), the former V:oltage member, who works with the girl group. He's friendly though overly prideful in regards to his music and would rather spend all week in the recording studio trying for a perfect take than to release a song he's not satisfied with.
Cygnus has many tattoos and he smokes a lot when he isn't in the studio. On a rarer occurrence Euichan will also work on a B-side for Elysium, usually a moody rap-heavy song that would be shoe-horned among the EDM and dream pop numbers.
HANA+DUL
Hana+Dul (fc: Ryu Hwayoung + Hyoyoung) are currently the most senior artists under Arthouse Media. The identical twins were born in 1996 and debuted in 2012 with a concept inspired by the Japanese gyaru culture. They are known for their bright and wildly mismatched fashion, their long eyelash extensions and their high-pitched cutesy songs that always have just a tad too much going on. Hana+Dul don't have a large fanbase but their songs usually show longeviety on the charts. Despite their attention-grabbing concept, off-stage the girls are introverts and keep to themselves.
Hana (real name Jung Hayeon) is a few minutes older and slightly more assertive than the subdued Dul (real name Jung Juyeon) and so she is the one who talks more in interviews and when monitoring their performances. Hana is quite opinionated though she doesn't show it, choosing her privacy above self-expression. Dul also rarely speaks up but in her case it's rooted in quiet contentment, she is fine just being an observer and following Hana's lead. Both of them re-signed in 2019.
PYXIS
Pyxis is a four-member boy group that debuted in 2016. The group has a futuristic concept which heavily features outer space and astronautics and the theme of a journey. Pyxis have a very dedicated fanbase and are on the rise after their center member, Kim Hanoong, starred in popular dramas.
Lee Euichan (fc: BtoB's Peniel) is the leader, lead vocal and main rapper of Pyxis. Born in 1998, he is the oldest member. He's outspoken to the point that some people question his leadership skills but those close to him know how he's best suited for the job. A short guy who is a bit jaded and tends to be grumpy. He started producing for other artists, including Elysium.
Noah Webber (fc: Seventeen's Vernon) was born in 1999 and is a half-Korean wasian hailing from Florida. He's the most popular member internationally due to his quick wit but falls under the radar in Korea despite fitting the beauty standard, maybe due to his lack of fluency or his carefree, cheeky attitude. He is best friends with Euichan and possesses a friendly and outgoing demeanor.
Kim Hanoong (fc: Lee Junyoung) is the main vocal and center of Pyxis. He was born in 2000 and debuted after only three months of training. Hanoong is quiet and diligent, doing his job to the best of his capabilities and then going straight home to rest. He never complains, he actually doesn't show much emotion when he's not in-character. He might be more popular than the group itself after his acting career took off.
Born in 2002, Park Shin (fc: Verivery's Gyehyeon) is the maknae and main dancer. He's sassy and often talks back to his hyungs which luckily they don't mind. Shin lives in a glass closet and will fight a bigot, his reputation be damned. He is passionate about dancing, dabbles in variety and is friends with seemingly half of the Entertainment industry.
Lee Euichan (fc: BtoB's Peniel) is the leader, lead vocal and main rapper of Pyxis. Born in 1998, he is the oldest member. He's outspoken to the point that some people question his leadership skills but those close to him know how he's best suited for the job. A short guy who is a bit jaded and tends to be grumpy. He started producing for other artists, including Elysium.
Noah Webber (fc: Seventeen's Vernon) was born in 1999 and is a half-Korean wasian hailing from Florida. He's the most popular member internationally due to his quick wit but falls under the radar in Korea despite fitting the beauty standard, maybe due to his lack of fluency or his carefree, cheeky attitude. He is best friends with Euichan and possesses a friendly and outgoing demeanor.
Kim Hanoong (fc: Lee Junyoung) is the main vocal and center of Pyxis. He was born in 2000 and debuted after only three months of training. Hanoong is quiet and diligent, doing his job to the best of his capabilities and then going straight home to rest. He never complains, he actually doesn't show much emotion when he's not in-character. He might be more popular than the group itself after his acting career took off.
Born in 2002, Park Shin (fc: Verivery's Gyehyeon) is the maknae and main dancer. He's sassy and often talks back to his hyungs which luckily they don't mind. Shin lives in a glass closet and will fight a bigot, his reputation be damned. He is passionate about dancing, dabbles in variety and is friends with seemingly half of the Entertainment industry.
ELYSIUM
Elysium is the newest addition to the company. The girls debuted with the single Silent Night and a 'Stranded Mermaid' concept in July of 2020.
Elysium consists of 6-7 members. Their discography includes a lot of EDM and dream pop.
Elysium consists of 6-7 members. Their discography includes a lot of EDM and dream pop.
MANAGERS
A group of their size and with their funding has multiple managers.
The head manager, Han Ahyun (fc: Seo Yeji), is a woman in her 30s who wears deep red lipstick and medium sized heels. She's a textbook type A personality, organized and punctual to a fault so she starts stressing when things are not going according to plan.
Another manager is Lee Daeho (fc: Ma Dongseok), a guy in the early sixties with an easygoing, caring personality. His pockets are full of diet sweets, his cloths smell like the forest and he always puts on trot when he's driving the girls in the company van.
The head manager, Han Ahyun (fc: Seo Yeji), is a woman in her 30s who wears deep red lipstick and medium sized heels. She's a textbook type A personality, organized and punctual to a fault so she starts stressing when things are not going according to plan.
Another manager is Lee Daeho (fc: Ma Dongseok), a guy in the early sixties with an easygoing, caring personality. His pockets are full of diet sweets, his cloths smell like the forest and he always puts on trot when he's driving the girls in the company van.
Like this story? Give it an
Upvote!
Thank you!
Comments